Document Type : Original Article
Authors
1
لاتعمل
2
Tourism studies Department, Faculty of Tourism and Hotels, Minia University
3
Tourism Studies Department, Faculty of Tourism and Hotels, Minia University
Abstract
This research investigates the potential for sustainable tourism development in the Sharm El-Lulli area, located in Marsa Alam city, one of Egypt’s most pristine coastal environments. The study aims to evaluate the region’s resources, assess current sustainable tourism practices, identify major challenges, and develop a strategic plan to enhance sustainable development in the area. To achieve these objectives, the study employed a descriptive-analytical approach and utilized both primary and secondary data. Primary data was collected through a questionnaire: targeting 108 officials from key organizations such as the Ministry of Environment, Red Sea Governorate, Hurghada Environmental Protection and Conservation Association (HEPCA), eco-tourism developers, and resorts. Data were analyzed using SPSS v25 with descriptive statistics, correlation tests, and ANOVA analysis.
The findings highlight that while Sharm El-Lulli possesses high tourism potential through its natural beauty, coral reefs, Bedouin culture, and protected ecosystems, it lacks essential infrastructure, such as accommodation, sanitation, and sustainable transportation systems. Based on the results, the study recommends the implementation of sustainable tourism strategies that involve all stakeholders such as government, private sector, NGOs, and the local community in the decision-making process. It emphasizes environmental regulations enforcement, awareness campaigns, infrastructure development, and promotion of eco-tourism activities to position Sharm El-Lulli as a leading model for sustainable coastal tourism in Egypt.
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